Bioware's sci-fi sequel comes out swinging during its launch week.

Wondering how Mass Effect 2 is selling just three days out from its January 26 release date? If EA's internal figures are to be believed, things are going just fine over at Bioware. The publisher announced that Commander Shepard's spacefaring sequel has moved over 2 million copies this week.

Hey, kids! Mass Effect 2 is out today. It's pretty much the big game of the week, despite a few other pretty sizable releases hitting the shelves as well. You can read my review, if you like; I gave the game an A-minus. But whatever, scores are stupid. The important thing is that despite dumbing down some of the RPG elements and core components of the original Mass Effect, it's a damn fine sequel and a damn fine game. I'm looking forward to blitzing it in a second playthrough, once I've recovered from my marathon review session. Scarce as my free time is, that is a truly heartfelt endorsement from me.

Kratos-themed drinks coming with downloadable content codes in February.

Sony is teaming up with 7/11 to bring out Slurpees based on the upcoming title, God of War 3. Kotaku reports that the drinks will be heading to 7/11 stores in February, and feature "ferocious blackberries and frosty limes" as the flavor. Blackberries don't particularly ferocious to us, and this unfortunately beats out our suggested "blood and pained screams of your fallen enemies" flavor. But fans can look forward to more than just a syrup-based frozen drink, since the cups will contain codes that can be cashed in at Slurpee.com for God of War 3 downloadable content.

Downloadable content portal rewards new purchasers, and strikes a blow against used market.

BioWare announced the "Cerberus Network" for Mass Effect 2 today, and in doing so made a not-so-subtle shot across the bow of retailers like GameStop. The name isn't actually new; for quite a while listings for the game have mentioned a "Cerberus Network card granting access to bonus content." But it's only today that EA and BioWare took the wraps off of what exactly the Cerberus Network is, and why it's so valuable to their strategy to combat the used game market.